Nitish Singh Ph.D. Assistant Professor , Saint Louis University.        Program Leader: Executive Certificate in Web Globalization Mgt           Founder of the Localization Cert. Program, California State Univ. Chico. Honorary Asst Member, Center of e-Business Research Univ of Swansea.

Dr. Singh is Assistant Professor of International Business at Boeing Institute of International Business at Saint Louis University. Prior to it he was a Professor at California State University Chico and headed the localization certification program there. His educational efforts in the field of localization have been supported by US Department of Education, CSU, Google, HP, IBM, Microsoft and other companies. Dr. Singh is also the co-author of the critically acclaimed book: "The Culturally Customized Web Site: Customizing Websites for the Global Marketplace," which is highly recommended by ChoiceReviews Online. He holds Ph.D. in Marketing and International Business from Saint Louis University and MBA and MA from Universities in India and the UK. More recently he has co-authored another book: "Proliferation of the Interent Economy."

Dr. Singh also has been active in training and consulting in the field of localization for websites, international e-business strategy, doing business in China and India, and marketing to Hispanics online. He has provided such training and consulting now to more than 200 individuals and corporations across the globe. Some of the organizations he has provided training and consulting for include HP, IBM, Yahoo, Globalization Partners, Canon, Lionbridge, and FedEx. 

Dr. Singh is the recipient of research excellence awards from CSU and Saint Louis University and was named one of the top 10 reviewers for International Marketing Review. He has published a series of journal articles exploring the issue of website localization, and is continuously expanding on this research stream to website adaptation issues across Europe, Asia and Latin America. His research has appeared in top academic journals such as the Journal of International Business Studies (JIBS), Journal of Business Research (JBR), Psychology & Marketing, International Marketing Review, Journal of Electronic Commerce Research, European Journal of Marketing, Thunderbird International Business Review, Journal of Advertising Research, Multinational Business Review, Journal of Consumer Behavior and others. He has also presented his research and spoken at more than 50 academic and business conferences

Singh's teaching philosophy combines the idea of scholarly research with pedagogy. It percolates the importance of scholarly research right at the core of an undergraduate class-room and encourages these bright students to do what we as academics do: “Actively expand our intellectual horizons and contribute to our academic fields by conducting scholarly research and sharing the research findings in academic conferences and peer-reviewed journals.”  Several of his students have pursued scholarly research, which has lead to academic conference presentations and forthcoming publications.